真正的联盟任命L＆A社交与社交媒体策略帐户
总部位于悉尼的独立机构L＆A社交已由时尚分销品牌True Alliance任命，以管理其社交媒体策略。
这是真正的联盟第一次被任命为所有品牌的唯一社交媒体机构，其中包括UGG，Lacoste，Speedo和North Face。
L＆A社交团队
真正的联盟’s head of digital, Ken Kennedy, said: “L&A Social demonstrated a clear understanding of the strategic direction we want to take across our portfolio of world famous brands, pushing the boundaries of innovation and using social media channels to reach new customer bases while elevating our brands in a crowded and highly competitive space. Working in a truly collaborative manner we are set to embark on our next phase of growth, their creative thinking and reputation for delivering results using social media made them the ideal choice and we look forward to working with them to drive our business in line with our ambitious plans.”
L＆A Social的董事总经理兼业务总监Elena Fullerton补充说：“这对我们来说是一个非常令人兴奋的伙伴关系。在我们了解深层，端到端的社交知识的情况下，我们将两支团队汇集到真正的联盟及其全球认可的品牌和L＆A套件。我们正在踏上战略性的增长旅程，我们迫不及待地想开始。”
其他品牌的L＆A社交作品包括Ampol，Palmolive，Unilever，Volkswagen和Woolworths。
